We make taking action for the planet viral

Our Mission

We work towards making our nature free from plastic waste by building a community that actively organises plastic clean ups and inspires people and institutions worldwide to take action in a positive and hands-on way. We’re scaling this mission with the Planet Matters app, uniting individuals and companies to make cleaning up nature not just meaningful but rewarding. Planet Matters encourages everyone to rethink the entire plastic cycle: avoid single-use plastics, properly separate waste, and pick up litter in nature when you see it. Together, we can really make a difference. Each helping hand MATTERS.

Explore our Projects

Our Vision

We believe that everyone can make an impact, and often, all it takes is one small, positive action to get going. Picking up trash isn’t the answer to all environmental problems, of course, but it’s one of the simplest ways to get people from standstill to start—anyone can do it, and it feels incredibly rewarding when a dirty spot in nature becomes clean. We’re driven by a dream to make environmental protection a lifestyle trend transforming how everyday people interact with our planet.

We hope that YOU, the person reading this, will join us in making a positive difference in your own way. Remember: Just start where you are and have fun along the way. Let’s make caring for the environment not just a duty, but an enjoyable part of life.

Get Involved

Our Story

Inspiration

The Planet Matters movement was founded by Felix Krainer in 2022, driven by the staggering amount of plastic pollution he encountered in nature and his resolve to tackle the issue on a global scale.

Our Idea

This vision sparked the creation of a worldwide community dedicated to tackling plastic pollution starting with simple actions like picking up litter while having fun along the way with a fresh approach.

The first steps

We began by showcasing our cleanup efforts on social media, aiming to inspire individuals to take matters into their own hands. Within a few short months, our entertaining videos went viral, rallying litter-pickers and environmental enthusiasts across the globe to join the cause.

Moving forward

With the Planet Matters app, we’re uniting passionate individuals and forward-thinking companies by gamifying the cleanup process and rewarding environmental action. Today, our global community of Planeteers stands united by one shared mission: to take the trash out of nature.

The Faces Behind Our Mission

Felix Krainer

CEO

Valentin Pfaffenwimmer

COO

Maria Holzinger

CMO

Meet some of our Planeteers

As a loving member of the Planet Matters community who’s constantly fighting with plastic pollution, beach cleaning holds a special place in my heart as it symbolizes our commitment to safeguarding the environment we cherish and ensuring a cleaner, healthier planet for future generations, we took the condition in hand as the Planet Matters family and raised the awareness of the youth for a better future.
Alara Borali
Alara BoraliTürkiye
I've been doing community clean-ups for years, but Planet Matters brought a whole new level of excitement to it. It's the perfect app for anyone who wants to stay active while helping the planet. Now, every piece of trash I pick up feels like a win not only for nature but also for me with all the rewards I can redeem in the shop.
Lena-Rosa Hanauer
Lena-Rosa HanauerAustria
I am a Proud supporter and member of the Planet Matters community which has supported our Plastic pollution fight initiative with equipment, visibility, refreshments and also transport to reach out to beaches of the lake and do the trash cleanups alongside our 300 Volunteers from schools along the beaches of Lake Malawi.
Pike Ng'oma
Pike Ng'omaMalawi
The Planet Matters app is a game-changer for me. I started using it during my morning walks picking up some trash when I see it. The app makes it simple to track my efforts, and the Planet Coins add a fun incentive. I recently redeemed some of mine for a 15 Euro Wunschgutschein gift card!
Sophie Drescher
Sophie DrescherAustria
I've always loved hiking, but trash around the trails bothered me. With the Planet Matters App, I'm even more motivated to leave nature better than I found it. The app tracks everything, and the gift cards and discounts are a great extra.
Valentin Marko
Valentin MarkoAustria
I am an island girl from Bermuda and an ocean advocate. I spend my time connecting with and nurturing Mother Earth. Over the past two years, I have completed 500 clean-ups, demonstrating my unwavering commitment to preserving the environment. I also work with Bermuda's local youth to educate and empower them for a greener tomorrow.
Lilian Ritchie
Lilian RitchieBermuda Islands
Participating in a beach clean-up with Planet Matters feels incredibly fulfilling. It inspires me to join forces with like minded individuals who are passionate about preserving our marine environment. Together, we're making a tangible difference, protecting our beaches, and contributing to a cleaner, healthier planet.
Khalifah Mwarangi
Khalifah MwarangiKenya
I love beach cleaning with Planet Matters in Bali because it's a great way to give back to nature and protect our beautiful beaches. It feels amazing to make a positive impact on the environment and help keep our oceans clean for marine life to thrive. Plus, the sense of community and teamwork during these cleanups is truly special.
Imel Gina
Imel GinaIndonesia
I never imagined that picking up trash on my daily walk could be this rewarding! Planet Matters makes it so easy to log what I collect. It feels great to give back to the planet and get something in return.
Felicitas Lind
Felicitas LindUSA
Beach cleaning with Planet Matters is special to me because it goes beyond just picking up trash; it’s about coming together as a community with a shared purpose. As a proud member of the Planet Matters community, I’ve joined incredible cleanups from the beaches of Italy and Albania to the parks, lakes, and rivers of Austria.
Gabriel Braini
Gabriel BrainiItaly
As part of the Planet Matters community, I am proud to have been involved from the beginning and to have witnessed how much change one idea can bring by motivating others to join a common cause. We have conducted effective beach cleanups and worked together to combat plastic pollution. Protecting our planet is something I care deeply about.
Eileen Fritsch
Eileen FritschGermany
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